Branding and logo design
A brand is much more than a logo: it is how your business looks, feels and gets recognized. I do branding for entrepreneurs, companies and agencies in Colombia and worldwide, from logo design to a complete visual identity and brand guidelines, starting from strategy so every decision has a reason.
I work remotely from Bogotá with brands and clients in Colombia and around the world.
What’s included
- Logo design and variations (horizontal, vertical and symbol)
- Brand guidelines and usage guide
- Visual identity: color palette, typefaces and graphic style
- Stationery and brand application pieces
- Brand, audience and competitor strategy and analysis
- Files ready for print and screen
How I work
- 01
Discovery
We talk about your business, your audience and what you want to convey.
- 02
Strategy and concept
I define the brand direction and explore visual routes with a reasoned proposal.
- 03
Identity design
I develop the logo, palette, typography and brand pieces, and we fine-tune details together.
- 04
Delivery and guidelines
You receive the final files and a guide to use your brand consistently.
Related projects
Frequently asked questions
What does the branding service include?
It can include logo design, the visual identity (color, typography and style), brand guidelines and application pieces such as stationery. We define it based on what your brand needs.
Can I hire just the logo design?
Yes. I can design just the logo or support you with a complete brand identity.
Do you work with clients abroad?
Yes. I work remotely with clients in Colombia and around the world.
Let’s talk about your project?
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